Research shows that the way we all work has changed with the coming of the digital age. In the past it was difficult to promote your business, and the traditional ways were print, poster, and TV & radio advertising – often costing a small fortune. Now, it’s possible to reach almost anyone via the web, whether it’s on your own website, YouTube, Facebook, or all the other kinds of social media. Access to the internet gives you a whole new set of options to let people know what you are doing, and to promote and sell your products and services.
Using video, you can create dynamic and exciting web content that can educate, entertain and inform, and give you a whole new look in the modern era. It can also make you far better connected, able to interact with your clients or visitors, and offer up-to-the-moment content that means visitors will keep coming back to you. SAMfilms have the experience in TV and live video production to help you create the video content that will make you stand out from the crowd.
At SAMfilms we understand how to produce corporate and promotional material that can make your business or organisation stand out from the crowd, and we can provide anything from a short promotional film, to continuous multi-camera content at an event.
SAMfilms has a proven track record of creative film-making in TV and live video production, and we love to help sell a product, concept, or service. We recognise that every film is unique, and we work with you to ensure that your ideas and aims make it to the screen. We produce video media that can be as short or as long as you need, in stunning HD, and ready for delivery in the format of your choice. Everything we make is archived, and can be quickly updated so that your web video content is always up to date.
As well as creating promotional video, SAMfilms can help enhance your corporate identity by providing a range of services, including film-making, which trains, explains or illustrates what you do. Consider putting a series of videos on your website to demonstrate your products or services. Improve your Google ratings by including much more video content. Use online video as both an informational tool and a marketing one…we have the experience, the technology and the expertise to help you make the most of your business or organisation.
Our services are competitively priced, and we provide all the crew and equipment you might need. Visit our PRICING page for examples of our all-inclusive costing structure.
If you are organising live events such as conferences, award ceremonies or product launches, consider our LIVE EVENT FILMING. We can also provide films edited and ready to show as part of your corporate event, and film + record and/or relay the event to screens or the web, as it happens. The event can later be repackaged as a DVD or Blu-ray release, and be available permanently online. The choice is yours. You can choose as much or as little coverage as you like.
With such initiatives like Sky Adsmart and local TV, we can help you make TV adverts at a fraction of the cost of the large production companies. It’s not just about filming the advert, it’s knowing what you can and can’t say to be on the right side of the guidelines for broadcast. With our knowledge of editorial and technical requirements, we can help you make a real impression and help avoid the adverts being rejected by broadcasters. A script-to-screen service is available, and we can work with you, and with external agencies, to create stunning results.
1 – Understand your target audience. Decide who your potential audience will be and focus on them. Ensure the content is correct for those who are most likely to be watching.
2 – Make your content interesting and relevant. It might be tempting to try and spoof a Hollywood movie, but unless it enhances your message, it’s probably not going to work!
3 – Added value: If you’re competing in a busy marketplace, be sure to emphasise why your product is better than the rest. Whether on price, quality, aftercare or support.
4 – Think visually! Video content is about the visuals – so ensure that the imagery you use is as good as possible, and used imaginatively.
5 – Spend time and money to get it right…Good video content is essential in today’s online marketplace, but you get back what you put in. Whoever makes your online content is responsible for ensuring that you get what you want and need. Don’t be afraid to make the changes you want until you are happy. Settle for nothing less!
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